A focus group planning template gives you a structured framework to gather valuable insights from targeted participants. Unlike general meeting planners, this template walks you through every crucial step—from defining clear objectives to analyzing results. When launching a new product, you can use this template to identify potential pain points before they become costly problems.
We created this template with built-in discussion guides and participant selection criteria to ensure you capture authentic feedback that drives meaningful decisions. According to research from the Regional Educational Laboratory, focus groups with well-defined objectives yield significantly more actionable insights than those with vague goals.