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Voice of the customer Lean Six Sigma template

Voice of the customer Lean Six Sigma template

This template combines customer feedback collection with Lean Six Sigma principles. It’s a powerful tool to identify customer priorities and eliminate waste in processes.

Use this template with Lumiform

The Lumiform application helps frontline teams uphold internal standards effortlessly.
  • Customize this template or build your own
  • Fill out templates via mobile app
  • Assign and track corrective actions
  • Get reports and analyse your data
Prices start from ░░░ per month
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or Download template as PDF
Voice of the customer Lean Six Sigma template

This template combines customer feedback collection with Lean Six Sigma principles. It’s a powerful tool to identify customer priorities and eliminate waste in processes.

Use this template with Lumiform

The Lumiform application helps frontline teams uphold internal standards effortlessly.
  • Customize this template or build your own
  • Fill out templates via mobile app
  • Assign and track corrective actions
  • Get reports and analyse your data
Prices start from ░░░ per month
Book a demo
Learn more
or Download template as PDF

The voice of the customer Lean Six Sigma template bridges the critical gap between customer expectations and your operational performance. This powerful tool captures customer priorities and satisfaction levels across key business dimensions while providing space for open-ended improvement suggestions.

Based on a Salesforce survey, 89% of consumers are more likely to make another purchase after a positive customer service experience. This template helps manufacturing teams identify quality issues , enabling targeted process improvements that address actual customer concerns.

Related categories

  • Operational excellence templates
  • Quality management templates
  • Professional services templates
  • Retail templates
  • Quality assurance templates
  • Templates for business processes
Preview of the template
Entity
Customer Priorities
How important are the following to you?
Product quality
On-time delivery
Responsiveness to inquiries
Accurate billing
Ease of doing business
Customer Satisfaction
How satisfied are you with our performance on the following?
Product quality
On-time delivery
Responsiveness to inquiries
Accurate billing
Ease of doing business
Improvement Suggestions
What are the top 3 areas where we could improve to better meet your needs?
What new products or services would you like us to offer?
Do you have any other feedback or suggestions?

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Related resources

Access a complete set of resources aimed at maximizing safety, quality, and operational excellence, including detailed guides, related templates, and real-world use cases.

Topic guides

Read in-depth guides covering key topics related to this article.

How to build a voice of the customer program + free VoC templateRetail management: Top skills and best practicesSix sigma: Best practices and strategies
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Top 3 voice of the customer (VoC) templates for actionable feedback8 free customer satisfaction survey templatesTop 10 free Six Sigma templates in Lumiform
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Voice of the customer softwareStandout service every time with a customer journey mapping toolLean A3 softwareSix Sigma software
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Other resources

Explore all the additional resources we offer to assist you in mastering this topic.

6 skills and responsibilities in retail managementHow to implement operational excellenceHow to measure operational excellence4 ways process improvement increases profits

Frequently asked questions

How can I use this voice of the customer template to identify my most critical improvement opportunities?

Look for items rated “extremely important” by customers but receiving “somewhat dissatisfied” or “very dissatisfied” satisfaction scores. These represent your greatest gaps between customer expectations and current performance. Focus your Lean Six Sigma improvement projects on these areas first for maximum impact on customer satisfaction and loyalty.

How many customers need to complete this template to get statistically valid results?

For most business applications, aim for at least 30 responses to identify meaningful patterns. However, if you have distinct customer segments, you’ll need enough responses from each segment to analyze them separately. Quality of responses often matters more than quantity—five detailed surveys with improvement suggestions can provide more actionable insights than 50 without comments.

What should I do if the voice of the customer results contradict my team’s assumptions about customer priorities?

This valuable disconnect is precisely why voice of the customer data is crucial. Share the findings openly with your team, and use the opportunity to realign your improvement priorities with actual customer needs. Consider follow-up interviews with select customers to gain deeper understanding of their priorities before launching improvement projects based on the new insights.


This template, developed by Lumiform employees, serves as a starting point for businesses using the Lumiform platform and is intended as a hypothetical example only. It does not replace professional advice. Companies should consult qualified professionals to assess the suitability and legality of using this template in their specific workplace or jurisdiction. Lumiform is not liable for any errors or omissions in this template or for any actions taken based on its content.
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